Design Principles for Effective Visual Communication

Categories: Design & Media
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About Course

What is this ‘Microlearning Course’ about?

Ever wonder why some reports are so easy to read and understand and why some emails can get the message across so effectively? How can we communicate insights about a business’s performance and key performance indicators effectively using analytics dashboards and charts? The answer lies in good visual design!

This course will provide participants with the 6 visual design principles to create compelling analytics dashboards, develop effective presentations, marketing collaterals and slides, write good reports and emails, as well as take good photos and make good art.

Who is this course designed for?

Working professionals and individuals who wish to make his or her visual communications more effective. They can be data analysts who wish to communicate insights about a business’s performance, teachers who want to develop good teaching material, marketing professionals responsible for creating marketing material, administrators, artists, and photographers.

What will you take away?

At the end of this course, you will be able to:

  • Understand how our minds perceive things we see

  • Describe Gestalt principles of visual perception

  • Apply Gestalt principles of visual perception to visual communications

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What Will You Learn?

  • Ever wonder why some analytics reports are so easy-to-read and why some emails can convey messages across so effectively? The answer lies in good visual design.

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